Category: mission-vision

Managing with insight and Vision

From chapter one of “Small Business Toolbook” By Ray Silverstein, we learn how to manage your business with insight and vision. Goal: Learn to Manage with Insight and Vision Start by taking stock- conduct a SWOT Analysis… Are you familiar with the concept of SWOT analysis? This is a great offensive and defensive study and…



Why? The biggest question you will ever ask with one word

Why? Ray and Zen are forward-thinking pragmatists, albeit ‘advisorologists,’ who have a penchant for seeing things differently. The combination of wit and wisdom bodes well for radio. Our guests report an ease of conversation and delivery of their message in a very personable way, the new way of marketing in the new millennium… relationship building….



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