PRO Blog

Banks, Loans, and Credit-It all comes down to relationships.

How to Deal with Banks In this article from “The Small Business Survival Guide” By Ray Silverstein, we’ll talk about some top strategies for on how credit lenders can offer effective financial planning Solutions,  and how to use your relationship with your bank for success. When choosing a bank, the first question you should ask…



Gentle Strategies for Ensuring You’re Paid

Chapter 4, from ” The Small Business Survival Guide” By Ray Silverstein. Creative Collection Strategies-How to get payed, when your client doesn’t want to How do you handle delinquent accounts? If you rely on collection agencies or attorneys to collect on your behalf, you’re probably not getting very much back from their efforts. Plus, you’re…



Navigating Financial Challenges: Effective Communication with Your Banker

In the realm of business, facing challenges head-on is crucial for growth and stability. When financial setbacks arise, transparent communication with your banker becomes paramount. Here’s how to effectively navigate the conversation and secure support when your company encounters difficulties. Why Communication Matters No business is immune to occasional financial hurdles. Whether it’s unforeseen market…



Unlocking Your Business’s Financial Secrets: The Four Types of Expenses

Unlocking Your Business’s Financial Secrets: The Four Types of Expenses Hey there, fellow business aficionados! Today, we’re diving into a topic that might sound a bit dry at first glance but is absolutely crucial for anyone steering the ship of a small business: expenses. Yes, those financial puzzle pieces that can make or break your…



Expand Your Business Perspective

Expand Your Entrepreneurial Vision The world around us is changing, and if you don’t want to be left behind, you need to change, too. You can’t afford to hold onto your old ways. (The dinosaurs refused to change, and look what happened to them, and also Sears & Kodak.) But changing is easier said than…



Managing with insight and Vision

From chapter one of “Small Business Toolbook” By Ray Silverstein, we learn how to manage your business with insight and vision. Goal: Learn to Manage with Insight and Vision Start by taking stock- conduct a SWOT Analysis… Are you familiar with the concept of SWOT analysis? This is a great offensive and defensive study and…



Tracking Critical Numbers – Knowing Where You Are is Imperative

Go Figure… How often do you review your critical numbers, those all-important figures that indicate how your business is doing? Do you wait until the end of the month, quarterly, or year to find out where you’ve been and how you’ve been doing? Or do you keep a constant eye on them? And what numbers…



Market Wisely and Sales Will FLOW

Market Wisely, and Sales Will Follow, maybe even lead By Ray Silverstein What kind of marketing activities do you do for your business? Do you have a marketing plan? How about a marketing budget? Do you use marketing strategies to focus and support your sales efforts, or do you engage in spontaneous, one-time marketing activities…



Sell Smarter – Ditch the Pitch and rise above the fray

How to Sell Smarter: ‘Ditch the Pitch’ Review by Ray Silverstein There’s one subject entrepreneurs can’t get enough of: how to increase sales. Well, here’s a thought. If your current sales pitch isn’t delivering the results you want, it’s time to switch things up. Better yet, why not do something radical, and ditch the sales…



The One Thing – The Surprising Results of Focus

THE ONE THING The Surprisingly Simple Truth Behind Extraordinary Results Gary Keller with Jay Papasan – reviewed by Ray Silverstein The author states “The One Thing is the best approach to getting what you want.” “What’s the One Thing you can do this week such that by doing it everything else would be easier?”  The…



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